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	<title>Epic Public Relations &#187; public relations general</title>
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		<title>Storytelling:  How to find and tell your company&#8217;s story</title>
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		<pubDate>Thu, 23 May 2013 22:07:51 +0000</pubDate>
		<dc:creator><![CDATA[Maria]]></dc:creator>
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		<description><![CDATA[Experienced marketers know the best way to talk about a company is by telling stories.  I&#8217;m not talking about the Dr. Seuss kind; I&#8217;m talking about your one-of-kind corporate story that infuses a human element and establishes a true connection with your audiences. The kind...]]></description>
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		<title>Visual content = higher engagement</title>
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		<pubDate>Tue, 22 Jan 2013 05:22:26 +0000</pubDate>
		<dc:creator><![CDATA[Maria]]></dc:creator>
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		<description><![CDATA[Visual content provides marketers and PR professionals with the opportunity to communicate ideas in a much richer way. It&#8217;s easier for our brains to process visual information, and it changes the way people talk about and share information about a brand online. In an increasingly...]]></description>
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		<title>PR:  Small agency vs. big agency</title>
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		<pubDate>Thu, 25 Oct 2012 00:48:56 +0000</pubDate>
		<dc:creator><![CDATA[Maria]]></dc:creator>
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		<description><![CDATA[Sometimes people ask me about my thoughts on what is better: small agencies versus big agencies &#8212; not just public relations but also advertising, design and digital service firms. Since I&#8217;ve worked for both large and small PR agencies as well as in-house (and currently...]]></description>
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		<title>Crisis Communication Quick Reference</title>
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		<pubDate>Wed, 11 Jul 2012 01:56:31 +0000</pubDate>
		<dc:creator><![CDATA[Maria]]></dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[issues & crisis management]]></category>
		<category><![CDATA[public relations general]]></category>

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		<description><![CDATA[Last week,  Epic PR received an urgent call from a client regarding an explosion that took place in their company&#8217;s facility. Emergency personnel were en route (five fire trucks) and the entire building block had been safely evacuated with no reported injuries or fatalities.  The...]]></description>
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