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Tag archive for issues & crisis management

Crisis Communication Quick Reference

Crisis Communication Quick Reference

Last week,  Epic PR received an urgent call from a client regarding an explosion that took place in their company’s facility. Emergency personnel were en route (five fire trucks) and the entire building block had been safely evacuated with no reported injuries or fatalities.  The…

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How to deal with detractors

How to deal with detractors

Most issues have two sides where detractors or naysayers will challenge your point of view – often out in the open.  In a news story, the media strive to create balanced stories or use ‘conflict’ as a news hook so they will often include comment…

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PR lessons from Tiger Woods

PR lessons from Tiger Woods

I have been meaning to blog about the recent Tiger Woods and David Letterman affairs / sex scandals that made headline news recently.  By chance, today I read a guest column in the Globe & Mail written by a fellow PR industry colleague that concisely…

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Stork Craft recalls 2 million baby cribs

Stork Craft recalls 2 million baby cribs

Stork Craft, a Vancouver-area manufacturer of baby cribs, recalled more than 2 million drop-side cribs in North America earlier this week – the largest crib recall in history. The recall was issued because the drop-side of the cribs can become detached in one or more…

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